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Blended Learning

Food Safety Level 3.

Redesigned a purely in-person Food Safety Level 3 certification programme into a blended learning solution, achieving a 33% reduction in logistical costs while improving knowledge retention, scheduling flexibility, and learner engagement for 120 employees annually.

25%
Reduction in logistical
costs
Client
PGL Travel Ltd
Year
2019
Duration
Project-based
My Role
End-to-End Instructional Designer
Food Safety Level 3 hero
Challenge Icon

The Challenge.

The existing Food Safety Level 3 certification programme relied entirely on in-person classroom delivery, generating high logistical costs from employee travel and accommodation, limiting scheduling flexibility, and delivering suboptimal knowledge retention through passive lecture formats. For a programme reaching 120 employees annually, the cumulative inefficiency represented a significant and addressable cost and quality challenge.

01

Logistical Cost and Inflexibility

Substantial travel and accommodation costs, combined with the operational disruption of pulling employees off-site for extended classroom sessions, made the existing model financially and practically unsustainable.

02

Retention and Engagement

Passive, lecture-based delivery did not support long-term knowledge retention for critical food safety practices. The format needed to be redesigned around active, applied learning.

Methodology Icon

Methodology.

A blended learning solution was designed to retain the practical and collaborative benefits of in-person delivery while shifting foundational knowledge acquisition to an engaging, flexible online format, reducing cost and improving both access and retention.

  1. Step 01

    Self-Paced Online Modules

    Interactive eLearning modules were developed in Articulate Storyline, incorporating video, simulations, and knowledge checks to actively involve learners and support self-directed progression.

  2. Step 02

    Focused In-Person Session

    A shorter, redesigned in-person component concentrated exclusively on practical application, hands-on activities, and scenario-based exercises that could only be delivered effectively face to face.

  3. Step 03

    LMS Deployment

    Moodle provided the central platform for hosting modules, tracking learner progress, managing enrolment, and generating completion data for compliance reporting.

  4. Step 04

    Pilot and Iteration

    A structured pilot was conducted, with learner feedback actively gathered and incorporated to refine both the online modules and the redesigned in-person session before full rollout.

Approach Icon

The Approach.

Close collaboration with food safety subject matter experts ensured the accuracy, legal compliance, and practical relevance of all content, while a data-driven approach to tracking and improvement enabled ongoing programme optimisation beyond initial launch.

  1. SME Collaboration

    Food safety experts were embedded throughout content development to ensure regulatory accuracy, legislative currency, and practical applicability across all modules and scenarios.

  2. Data Analytics Integration

    LMS data analytics were used to monitor completion rates, test scores, and areas of learner difficulty, providing a continuous improvement feedback loop from launch onwards.

  3. Cost Reduction Modelling

    The blended model was specifically designed to eliminate the travel and accommodation requirement for the knowledge-transfer phase, with the 33% logistical cost reduction as a primary design success criterion.

  4. Learner Feedback Loop

    Structured feedback from the pilot cohort was treated as design input, not post-launch review, enabling informed refinements before the programme reached the full 120-employee annual audience.

Impact Icon

The Impact.

Logistical costs fell by 25% and each employee saved 22 hours previously spent on travel and extended classroom time. The Level 3 certification pass rate rose from 76% under the previous model to 91% with the blended approach, reflecting genuine gains in knowledge retention. The programme achieved a learner satisfaction score of 4.5 out of 5.

25%
Reduction in logistical costs

22 hrs
Saved per employee vs. previous format

91%
Certification pass rate, up from 76%

4.5/5
Learner satisfaction score